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Posts Tagged 'marketing'

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Recognizing the Signs for Your Business's Next Move

If your business has ceased to grow, it may be time to consider a pivot. According to CB Insights, 17% of startups fail due to flawed business models. Therefore, if you are not making progress, it's important to reconsider your strategy and explore new opportunities. Market trends also play a significant role. The business landscape is constantly evolving, and 42% of startups fail because their products become obsolete. If your offering is becoming outdated, a pivot could help you remain competitive.

Maintaining Brand Identity Across All Touchpoints

Consistency in branding is not just about looks; it's a strategic imperative that can significantly impact customer loyalty and your bottom line. According to a study by Lucidpress, consistent brand presentation can increase revenue by up to 33%. Furthermore, a report by Edelman revealed that 81% of consumers need to trust a brand before making a purchase decision. Additionally, a survey by Accenture Research found that 65% of customers are frustrated by inconsistent experiences across different channels.

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