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From monthly archives: December 2024

We are pleased to present below all posts archived in 'December 2024'. If you still can't find what you are looking for, try using the search box.

Fed announced a quarter-point cut to its key interest rate, plus what to expect in 2025

On Wednesday, the Federal Reserve reduced its key interest rate by a quarter percentage point, marking the third consecutive reduction. This decision came with a cautionary message regarding the possibility of further decreases in the coming years.

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Strategic Social Media Trends Driving Business Growth

Staying ahead of social media trends is crucial for maximizing reach, engagement, and conversions. One of the most significant trends is the rise of short-form video content. Platforms like TikTok, Instagram Reels, and YouTube Shorts have popularized these dynamic and easily consumable formats. According to EverGreenSocial Data, 69% of marketers report achieving a higher ROI from short-form videos compared to other types of content.

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Leveraging Niche Market Opportunities for Growth

Niche markets are experiencing significant growth as consumers increasingly seek personalized experiences and products tailored to their specific needs. Small businesses are well-positioned to take advantage of this trend by offering targeted solutions that resonate deeply with their audiences. For example, a Deloitte survey found that 80% of consumers prefer brands that provide personalized experiences. Additionally, a 2019 article in the Harvard Business Review reported that 65% of consumers prefer to buy from brands that advocate for sustainability.

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Business Owners: How to Avoid $591 in Fines Per Day

All small business owners need to be aware that there is a new federal law known as the Corporate Transparency Act that requires the filing of a “Beneficial Ownership Information (BOI)” form, which must be filed by January 1, 2025.

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Adapting to Transformational Trends and Economic Challenges

The global banking industry is undergoing a significant transformation in 2024, influenced by changing economic conditions, technological advancements, and evolving consumer expectations. According to Statista, the market is projected to grow at an annual rate of 4.92%, reaching a value of $10.83 trillion by 2029. However, McKinsey & Company notes that sustainable growth presents challenges, particularly as banks face declining net interest margins, expected to shrink from 3.1% in 2023 to approximately 2.7% by 2030. This compression is primarily driven by potential global interest rate reductions that could reverse the profitability gains realized during previous rate hikes.

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